Month: January 2021

Carrie will follow the extraordinary success of her recent Christmas album, My Gift, with an album of gospel hymns, titled My Savior.  The new album will be released on CD and Digital March 26, 2021, just prior to the Easter holiday, and on vinyl April 30. My Savior is co-produced by Carrie and GRAMMY® Award winner David Garcia, with whom she co-produced her critically-acclaimed 2018 Platinum album Cry Pretty.  

My Savior will consist of covers of traditional gospel hymns Carrie grew up singing and is a spiritual companion to Underwood’s first-ever Christmas album, My Gift.  

Pre-orders of the My Savior CD and vinyl are available here. Digital pre-orders will be available soon. 

Watch the trailer here.

Today BODYARMOR LYTE Sports Drink announced a new equity partnership with Carrie Underwood. Best known for relationships with top athletes, the fastest-growing sports drink brand has now added a world-class musical artist to its roster by welcoming Carrie and her expanding fitness and lifestyle portfolio to the BODYARMOR team.

To kick off the partnership, Carrie stars in a national television campaign, another first for the BODYARMOR LYTE brand. She will also appear in advertising for BODYARMOR SportWater, a premium water with a performance pH9+. In the BODYARMOR LYTE campaign, Carrie is positioned alongside basketball superstar and veteran brand partner, NBA great James Harden. Watch the spot here.

Loretta Lynn announced today that she will release her 50^th studio album on March 19 entitled Still Woman Enough as a tribute to women in country music. Carrie joins Loretta, along with Reba McEntire, on the album’s title track. 

Fans can pre-order the album here.